Thumbnail is one of the most crucial factors determining the success of your online content. A thumbnail is the first thing that a viewer comes across as he stumbles upon your videos or articles. It can greatly impact the number of views and clicks it receives. Below is a guide to creating thumbnails that would catch the eye.
First of all, one should define the audience. What catches their attention? What do they like? This is information to be used while designing the thumbnail.
An appealing thumbnail is mandatory, especially when it comes to high-quality pictures required for the displayed images. The image should be clear and bright, with the goal of having a minimum resolution of 1280 × 720 pixels. Do not use images that are blurry or pixelated because they bring professionalism to the contents.
This is why it is recommended to add text on your thumbnail that tells the audience what to expect in the video. Ensure that the text is large enough to be read and select a font that is easily readable. Make the text concise and choose an attractive headline to draw attention to the video.
Colors can greatly affect the visibility of thumbnail and its attractiveness. Choose bright and vivid colors that will make people pay attention. This is especially true for contrasting colors of different hues, such as white and black or light and dark shades of the same color. However, make sure the colors you select are suitable for your brand and content you post on the social platform.
The use of faces in thumbnails can bring out the human element in the presented content and make it more appealing. If sensitive to your content, you should incorporate faces into the thumbnail.
Last but not least, it is possible to try several thumbnails in order to find out which one is perfect. When choosing thumbnails, try to use A/B testing to determine which one of the designs attracts more people.
Thus, we can conclude that an attractive thumbnail means knowing your audience, using good images, selecting the color, adding text, faces, and the best way is to try different variants. By following these tips about thumbnail creation, more viewers are likely to watch the content.
Thumbnail Tester lets you to test your YouTube Titles and Thumbnails in context of the current YouTube feed and layout. Compare your video's thumbnail and title in context to current content you can see how well your content stands out.
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